The Blog.

What to do when there’s too much data

Data-driven decision making is critical, but 65% of organisations report having too much data to analyse. Here’s how automation will solve this decade’s biggest business challenge.

Detecting non-time series anomalies

Traditional anomaly detection focuses on identifying time-series anomalies, but this approach doesn’t detect the anomalies that appear between dimensions

How to choose marketing KPIs

Choosing marketing KPIs can be tough, so we’ve written a helpful guide on how to choose your key metrics for marketing.